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COL-adjusted ranking

Best Cities for Public Relations Specialistss by Take-Home Pay

The cities that pay Public Relations Specialistss the most on paper aren't usually the best deals once rent and prices are factored in. San Jose-Sunnyvale-Santa Clara ranks first with a COL-adjusted equivalent of $106,521/year, better purchasing power than San Jose-Sunnyvale-Santa Clara's higher nominal pay of $117,620. The table below uses BLS OEWS May 2025 salary data and BEA Regional Price Parities.

Highest nominal pay

#1 San Jose-Sunnyvale-Santa Clara$117,620
#2 Kennewick-Richland$103,030
#3 San Francisco-Oakland-Fremont$102,520

Best purchasing power

#1 San Jose-Sunnyvale-Santa Clara$106,521
#2 Kennewick-Richland$102,948
#3 Bloomington$97,958

Top 25 metros by purchasing power

Ranked by COL-adjusted salary. Metros with fewer than 100 employed public relations specialistss excluded.

Rank
Metro
Nominal
COL-adj.
#1
$117,620
$106,521
#2
Kennewick-Richland
18% rent burden
$103,030
$102,948
#3
Bloomington
17% rent burden
$91,630
$97,958
#4
$85,650
$93,760
#5
$101,680
$93,387
#6
$102,520
$88,677
#7
New Haven
26% rent burden
$91,530
$87,538
#8
$96,000
$86,385
#9
$87,830
$85,479
#10
Salem
21% rent burden
$87,740
$84,650
#11
Fayetteville
19% rent burden
$77,500
$84,257
#12
$89,640
$84,035
#13
Bismarck
19% rent burden
$75,770
$83,245
#14
Rochester
23% rent burden
$74,830
$82,394
#15
Trenton-Princeton
28% rent burden
$84,990
$82,371
#16
Olympia-Lacey-Tumwater
28% rent burden
$84,470
$81,480
#17
$74,660
$81,240
#18
$84,990
$79,534
#19
Huntsville
21% rent burden
$73,810
$79,306
#20
$83,390
$78,960
#21
Durham-Chapel Hill
27% rent burden
$76,970
$78,887
#22
$78,920
$78,873
#23
Dover
23% rent burden
$76,740
$78,700
#24
Green Bay
19% rent burden
$73,090
$78,515
#25
Greenville
19% rent burden
$68,960
$78,009

COL-adjusted = nominal salary divided by (BEA RPP divided by 100). Rent burden = annual 2BR FMR as % of nominal salary. Sources: BLS OEWS May 2025, BEA Regional Price Parities, HUD Fair Market Rents.

Common questions

What does "COL-adjusted pay" mean for Public Relations Specialistss?

COL-adjusted pay divides the BLS median salary by the BEA Regional Price Parity index (100 = national average). A salary of $117,620 in a city with RPP 120 has the same purchasing power as $98,017 at national average prices.

Why doesn't New York or San Francisco top this list?

Both cities pay above-average salaries, but rent and everyday costs eat most of that premium. A public relations specialists in New York might earn 30% more but pay 60-80% more in rent. The net result is often less purchasing power than mid-cost metros.

How is purchasing power calculated?

Purchasing power equals nominal median salary divided by (BEA RPP divided by 100). BEA's Regional Price Parities measure relative price levels across metro areas, updated annually from the National Income and Product Accounts.

What's the most affordable metro for Public Relations Specialistss?

Bloomington has one of the lowest rent burdens for Public Relations Specialistss in this dataset. HUD FMR for a 2-bedroom is $1,302/month, with a median salary of $91,630.

Where do Public Relations Specialistss get paid the most in nominal terms?

San Jose-Sunnyvale-Santa Clara pays the highest nominal median salary at $117,620/year, per BLS OEWS May 2025. But check the COL-adjusted column before accepting any relocation offer.

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