Public Relations Specialists Salary
The median pay for a public relations specialists in South Dakota is $64,520/year ($31.02/hour), per BLS data. The range runs from $48K at the entry level to $102K for experienced workers. Cost of living is below average (RPP 89.89), which stretches that salary to about $71,777 in buying power. Rent on a 2-bedroom averages $1,017/month, or 22.7% of estimated take-home pay.
Statewide average. Salary and cost of living vary significantly across South Dakota. Jump to a metro for precise data:
So what does $65K get you in South Dakota?
About public relations specialists
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What this looks like in South Dakota
Pay for public relations specialists in South Dakota runs about 14% below the U.S. median of $75K. Housing is manageable: a 2-bedroom at the HUD median costs $1,017/month, 22.7% of take-home, well inside the 30% guideline. Regional Price Parity sits at 89.89 (national = 100), meaning everyday costs run about 10% cheaper here. Your dollar stretches further than the headline salary suggests. Lower pay, lower costs, South Dakota can be a reasonable trade-off for public relations specialistss who value affordability over top-dollar markets.
Compensation breakdown
Annual earnings by percentile, South Dakota
Entry-level public relations specialists (10th percentile) start around $48K. Mid-career wages sit at $65K. Top earners bring in $102K or more, a $54K spread from bottom to top.
Public Relations Specialists salary by metro in South Dakota
2 metro areas with BLS data, ranked by median pay
| Metro area | Median salary | vs. state | Employment |
|---|---|---|---|
| Rapid City | $81K | +26% | 40 |
| Sioux Falls | $61K | -5% | 60 |
Compare to other states
Track public relations specialists salary changes
BLS updates this data quarterly. We'll email you when South Dakota numbers change.
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Frequently asked questions
Can a public relations specialist afford a 2BR apartment alone in South Dakota?
Yes — at the median salary of $65K, rent takes 22.7% of take-home pay. A 2-bedroom at the HUD Fair Market Rent runs $1,017/month. That stays under the 30% guideline most financial planners use.
What’s the entry-level salary for public relations specialists in South Dakota?
The 10th-percentile wage — what new public relations specialists typically earn — is $48K/year. Take-home on that works out to about $2,908/month. At HUD’s $1,017/month FMR, rent would take 35% of that take-home — above the 30% guideline, so a 1-bedroom or shared housing is likely necessary starting out.
Is public relations specialist a high-paying job in South Dakota?
Local pay runs 14% below the national median — $65K here vs. $75K nationally. Cost of living is 10% below the national average, which narrows that gap in real purchasing power.
How does South Dakota compare to the national average for public relations specialists?
South Dakota pays $65K median vs. the U.S. average of $75K — that’s -14%. After adjusting for local cost of living (RPP 89.89), the purchasing-power equivalent is $72K — below the national median.
How much do public relations specialists make in South Dakota?
The median is $64,520 a year, that works out to about $31 an hour. But the range is wide: entry-level workers start around $48,460, and experienced public relations specialists can clear $102,480. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $65K enough to live in South Dakota?
On that salary, you'd take home roughly $4,481/month after taxes. A 2-bedroom here rents for about $1,017/month, which eats 22.7% of your paycheck. That's under the 30% guideline most financial planners use, so the numbers work.
How far does a public relations specialists salary go in South Dakota?
South Dakota has a Regional Price Parity of 89.89 (100 is the national average). That's below average, your money stretches further here than the raw salary number suggests. After cost-of-living adjustment, the median public relations specialists salary is worth about $71,777 in national-average purchasing power.
Where do public relations specialists get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.