How to Become a Market Research Analysts and Marketing Specialists in Pennsylvania
Market Research Analysts and Marketing Specialists in Pennsylvania earn a median salary of $65,190/year, which is 15% below the national average. Pennsylvania has a state income tax of ~3.1%. After taxes and rent, a market research analysts and marketing specialists takes home approximately $2,942/month. Most positions require Bachelor's degree.
What a market research analysts and marketing specialists can afford in Pennsylvania
Becoming a market research analysts and marketing specialists in Pennsylvania
Meet education requirements
Market Research Analysts and Marketing Specialists positions in Pennsylvania typically require Bachelor's degree. Programs are available at colleges and training institutions across Pennsylvania. Research accredited programs in your area.
Gain required experience
Many market research analysts and marketing specialists positions in Pennsylvania require hands-on experience through internships, apprenticeships, or entry-level roles. Look for training programs and mentorship opportunities in your metro area.
Obtain Pennsylvania licensure or certification
Pennsylvania may require specific licensing or professional certification for market research analysts and marketing specialistss. Requirements vary by state — contact the Pennsylvania Department of Labor or relevant licensing board for current requirements, exam schedules, and application procedures.
Find positions in Pennsylvania
Pennsylvania employs 31,240 market research analysts and marketing specialists. The highest concentrations are in Philadelphia-Camden-Wilmington and Harrisburg-Carlisle.
Market Research Analysts and Marketing Specialists salary by metro area in Pennsylvania
| Metro area | Median | Hourly | Employment |
|---|---|---|---|
| Philadelphia-Camden-Wilmington | $77K | $36.99/hr | 17,200 |
| Harrisburg-Carlisle | $66K | $31.91/hr | 1,440 |
| Allentown-Bethlehem-Easton | $63K | $30.29/hr | 1,410 |
| Pittsburgh | $62K | $30/hr | 5,300 |
| Reading | $62K | $29.9/hr | 640 |
| Lancaster | $62K | $29.58/hr | 1,100 |
| State College | $61K | $29.49/hr | 450 |
| Scranton--Wilkes-Barre | $61K | $29.24/hr | 840 |
| York-Hanover | $61K | $29.2/hr | 600 |
| Chambersburg | $60K | $29.07/hr | 150 |
| Erie | $59K | $28.39/hr | 410 |
| Altoona | $58K | $28.05/hr | 170 |
| Williamsport | $58K | $27.91/hr | 130 |
| Gettysburg | $52K | $25.02/hr | 80 |
| Lebanon | $50K | $24.07/hr | 150 |
Market Research Analysts and Marketing Specialists salary range in Pennsylvania
Market Research Analysts and Marketing Specialists careers in other states
Frequently asked questions
How much does a market research analysts and marketing specialists make in Pennsylvania?▼
The median market research analysts and marketing specialists salary in Pennsylvania is $65,190 per year ($31.34/hr). This is 15% below the national median of $76,950. Salaries range from $37,550 to $124,690.
What are the requirements to become a market research analysts and marketing specialists in Pennsylvania?▼
Market Research Analysts and Marketing Specialists positions in Pennsylvania typically require Bachelor's degree. Pennsylvania may have specific licensing or certification requirements. Check with the Pennsylvania licensing board or department of labor for current requirements.
Can a market research analysts and marketing specialists afford to live in Pennsylvania?▼
At the median salary of $65,190, a market research analysts and marketing specialists in Pennsylvania would take home approximately $4,354/month after taxes. With median 2-bedroom rent at $1,412/month, that's 32.4% of take-home pay going to housing. This exceeds the recommended 30% guideline.
What are the best cities for market research analysts and marketing specialists in Pennsylvania?▼
The highest paying metro areas for market research analysts and marketing specialists in Pennsylvania are Philadelphia-Camden-Wilmington ($76,950), Harrisburg-Carlisle ($66,360), Allentown-Bethlehem-Easton ($63,010). However, cost of living varies significantly between metros — a higher salary may not mean more purchasing power.
Does Pennsylvania have state income tax for market research analysts and marketing specialists?▼
Yes, Pennsylvania has a state income tax rate of approximately 3.1%. On a $65,190 salary, this means roughly $2,001/year in state income tax. Use our take-home pay calculator for a detailed breakdown.