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How to Become a Market Research Analysts and Marketing Specialists in Texas

Market Research Analysts and Marketing Specialists in Texas earn a median salary of $64,900/year, which is 16% below the national average. Texas has no state income tax. After taxes and rent, a market research analysts and marketing specialists takes home approximately $3,092/month. Most positions require Bachelor's degree.

$65K
Median salary in Texas
-16%
vs. national average
None
State income tax
61,200
Employed in Texas

What a market research analysts and marketing specialists can afford in Texas

Gross annual salary$64,900
Est. monthly take-home (no state tax)$4,504/mo
Median 2BR rent (Texas)-$1,412/mo
Rent as % of take-home31.3% (above 30% guideline)
Cost-of-living adjusted salary$64,900/yr (RPP: 100)
Monthly remaining after rent$3,092/mo

Becoming a market research analysts and marketing specialists in Texas

1

Meet education requirements

Market Research Analysts and Marketing Specialists positions in Texas typically require Bachelor's degree. Programs are available at colleges and training institutions across Texas. Research accredited programs in your area.

2

Gain required experience

Many market research analysts and marketing specialists positions in Texas require hands-on experience through internships, apprenticeships, or entry-level roles. Look for training programs and mentorship opportunities in your metro area.

3

Obtain Texas licensure or certification

Texas may require specific licensing or professional certification for market research analysts and marketing specialistss. Requirements vary by state — contact the Texas Department of Labor or relevant licensing board for current requirements, exam schedules, and application procedures.

4

Find positions in Texas

Texas employs 61,200 market research analysts and marketing specialists. The highest concentrations are in Austin-Round Rock-San Marcos and Midland.

Market Research Analysts and Marketing Specialists salary by metro area in Texas

Metro areaMedianHourlyEmployment
Austin-Round Rock-San Marcos$79K$38.16/hr7,790
Midland$72K$34.74/hr240
Dallas-Fort Worth-Arlington$68K$32.69/hr21,230
San Antonio-New Braunfels$64K$30.83/hr4,470
Odessa$63K$30.34/hr100
Amarillo$61K$29.46/hr330
Houston-Pasadena-The Woodlands$61K$29.28/hr13,020
College Station-Bryan$59K$28.44/hr350
Waco$59K$28.33/hr350
Longview$58K$28.09/hr270
Killeen-Temple$58K$28.06/hr330
Beaumont-Port Arthur$57K$27.62/hr320
Texarkana$57K$27.58/hr130
Corpus Christi$57K$27.5/hr390
Sherman-Denison$56K$27.15/hr100

Market Research Analysts and Marketing Specialists salary range in Texas

10th percentile (entry)
$36K
25th percentile
$50K
Median (50th)
$65K
75th percentile
$93K
90th percentile (senior)
$130K
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Frequently asked questions

How much does a market research analysts and marketing specialists make in Texas?

The median market research analysts and marketing specialists salary in Texas is $64,900 per year ($31.2/hr). This is 16% below the national median of $76,950. Salaries range from $36,460 to $129,650.

What are the requirements to become a market research analysts and marketing specialists in Texas?

Market Research Analysts and Marketing Specialists positions in Texas typically require Bachelor's degree. Texas may have specific licensing or certification requirements. Check with the Texas licensing board or department of labor for current requirements.

Can a market research analysts and marketing specialists afford to live in Texas?

At the median salary of $64,900, a market research analysts and marketing specialists in Texas would take home approximately $4,504/month after taxes. With median 2-bedroom rent at $1,412/month, that's 31.3% of take-home pay going to housing. This exceeds the recommended 30% guideline.

What are the best cities for market research analysts and marketing specialists in Texas?

The highest paying metro areas for market research analysts and marketing specialists in Texas are Austin-Round Rock-San Marcos ($79,370), Midland ($72,260), Dallas-Fort Worth-Arlington ($68,000). However, cost of living varies significantly between metros — a higher salary may not mean more purchasing power.

Does Texas have state income tax for market research analysts and marketing specialists?

No, Texas does not have a state income tax. This means market research analysts and marketing specialists keep more of their gross salary compared to states with income tax — a significant advantage for affordability.