Advertising and Promotions Managers vs. General and Operations Managers: Who Earns More?
Advertising and Promotions Managers out-earn General and Operations Managers by $28K a year at the national median, per BLS OEWS May 2025. Advertising and Promotions Managers land at $133,660 and General and Operations Managers at $105,770. The education gap is real: advertising and promotions manager programs typically require bachelor's degree, while general and operations manager programs require bachelor's degree. Top-paying state for Advertising and Promotions Managers is New York ($173,700); for General and Operations Managers it's New Jersey ($173,690).
Pay by state
States where both occupations have BLS data, sorted by Advertising and Promotions Managers median pay.
Source: BLS OEWS May 2025. Highlighted value is higher in each row.
Common questions
Who earns more, Advertising and Promotions Managers or General and Operations Managers?
Advertising and Promotions Managers earn more nationally. The median is $133,660 for Advertising and Promotions Managers versus $105,770 for General and Operations Managers, a difference of $28K. Per BLS OEWS May 2025.
Which has better job growth, Advertising and Promotions Managers or General and Operations Managers?
General and Operations Managers has the better 10-year outlook at 4.4% projected growth, compared to -2.2% for the other field. Both are from BLS Employment Projections.
Which requires more education, Advertising and Promotions Managers or General and Operations Managers?
Advertising and Promotions Managers typically requires bachelor's degree. General and Operations Managers requires bachelor's degree. Education requirements vary by employer and state licensing board.
Where do Advertising and Promotions Managers get paid the most?
New York is the top-paying state for Advertising and Promotions Managers at $173,700/year, per BLS OEWS May 2025. Major metro areas within that state typically pay even more than the state average.
How does Advertising and Promotions Managers vs. General and Operations Managers pay differ by state?
The gap varies significantly by state. In New York, Advertising and Promotions Managers earn $173,700 vs. $130,860 for General and Operations Managers. See the state comparison table on this page for the full picture.