Marketing Managers Salary
The median pay for a marketing managers in Idaho is $142,090/year ($68.31/hour), per BLS data. The range runs from $77K at the entry level to $252K for experienced workers. Cost of living is below average (RPP 93.88), which stretches that salary to about $151,353 in buying power. Rent on a 2-bedroom averages $1,136/month, or 13.2% of estimated take-home pay.
Statewide average. Salary and cost of living vary significantly across Idaho. Jump to a metro for precise data:
So what does $142K get you in Idaho?
About marketing managers
Sponsored links, AffordMap may earn a commission at no cost to you. Learn more
What this looks like in Idaho
Pay for marketing managers in Idaho runs about 15% below the U.S. median of $167K. Housing is manageable: a 2-bedroom at the HUD median costs $1,136/month, 13.5% of take-home, well inside the 30% guideline. Regional Price Parity sits at 93.88 (national = 100), meaning everyday costs run about 6% cheaper here. Your dollar stretches further than the headline salary suggests. Lower pay, lower costs, Idaho can be a reasonable trade-off for marketing managerss who value affordability over top-dollar markets.
Compensation breakdown
Annual earnings by percentile, Idaho
Entry-level marketing managers (10th percentile) start around $77K. Mid-career wages sit at $142K. Top earners bring in $252K or more, a $175K spread from bottom to top.
Marketing Managers salary by metro in Idaho
3 metro areas with BLS data, ranked by median pay
| Metro area | Median salary | vs. state | Employment |
|---|---|---|---|
| Boise City | $160K | +13% | 780 |
| Idaho Falls | $136K | -5% | 130 |
| Coeur d'Alene | $115K | -19% | 90 |
Compare to other states
Track marketing managers salary changes
BLS updates this data quarterly. We'll email you when Idaho numbers change.
Related careers in Management
Frequently asked questions
Can a marketing manager afford a 2BR apartment alone in Idaho?
Yes — at the median salary of $142K, rent takes 13.5% of take-home pay. A 2-bedroom at the HUD Fair Market Rent runs $1,136/month. That stays under the 30% guideline most financial planners use.
What’s the entry-level salary for marketing managers in Idaho?
The 10th-percentile wage — what new marketing managers typically earn — is $77K/year. Take-home on that works out to about $4,601/month. At HUD’s $1,136/month FMR, rent would take 25% of that take-home — manageable on an entry-level income.
Is marketing manager a high-paying job in Idaho?
Local pay runs 15% below the national median — $142K here vs. $167K nationally. Cost of living is 6% below the national average, which narrows that gap in real purchasing power.
How does Idaho compare to the national average for marketing managers?
Idaho pays $142K median vs. the U.S. average of $167K — that’s -15%. After adjusting for local cost of living (RPP 93.88), the purchasing-power equivalent is $151K — below the national median.
How much do marketing managers make in Idaho?
The median is $142,090 a year, that works out to about $68 an hour. But the range is wide: entry-level workers start around $76,690, and experienced marketing managers can clear $251,590. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $142K enough to live in Idaho?
On that salary, you'd take home roughly $8,391/month after taxes. A 2-bedroom here rents for about $1,136/month, which eats 13.5% of your paycheck. That's under the 30% guideline most financial planners use, so the numbers work.
How far does a marketing managers salary go in Idaho?
Idaho has a Regional Price Parity of 93.88 (100 is the national average). That's below average, your money stretches further here than the raw salary number suggests. After cost-of-living adjustment, the median marketing managers salary is worth about $151,353 in national-average purchasing power.
Where do marketing managers get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.