Sales Managers Salary
The median pay for a sales managers in Wisconsin is $134,870/year ($64.84/hour), per BLS data. The range runs from $76K at the entry level to $222K for experienced workers. Cost of living is below average (RPP 94.33), which stretches that salary to about $142,977 in buying power. Rent on a 2-bedroom averages $1,202/month, or 14.7% of estimated take-home pay.
Statewide average. Salary and cost of living vary significantly across Wisconsin. Jump to a metro for precise data:
So what does $135K get you in Wisconsin?
About sales managers
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What this looks like in Wisconsin
Sales managers pay in Wisconsin tracks closely to the national median, $135K locally vs. $148K nationwide, a 9% difference. Housing is manageable: a 2-bedroom at the HUD median costs $1,202/month, 14.9% of take-home, well inside the 30% guideline. Regional Price Parity sits at 94.33 (national = 100), meaning everyday costs run about 6% cheaper here. Your dollar stretches further than the headline salary suggests. Use the affordability calculator above to model your specific situation.
Compensation breakdown
Annual earnings by percentile, Wisconsin
Entry-level sales managers (10th percentile) start around $76K. Mid-career wages sit at $135K. Top earners bring in $222K or more, a $146K spread from bottom to top.
Sales Managers salary by metro in Wisconsin
13 metro areas with BLS data, ranked by median pay
| Metro area | Median salary | vs. state | Employment |
|---|---|---|---|
| Madison | $146K | +9% | 1,660 |
| Kenosha | $145K | +8% | 200 |
| Milwaukee-Waukesha | $145K | +7% | 3,240 |
| Appleton | $139K | +3% | 420 |
| Sheboygan | $133K | -1% | 170 |
| Racine-Mount Pleasant | $132K | -2% | 240 |
| Janesville-Beloit | $130K | -4% | 200 |
| Green Bay | $130K | -4% | 600 |
| Oshkosh-Neenah | $130K | -4% | 370 |
| La Crosse-Onalaska | $128K | -5% | 220 |
| Eau Claire | $128K | -5% | 230 |
| Fond du Lac | $126K | -7% | 150 |
| Wausau | $123K | -9% | 190 |
Showing 1–10 of 13 metros
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BLS updates this data quarterly. We'll email you when Wisconsin numbers change.
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Frequently asked questions
Can a sales manager afford a 2BR apartment alone in Wisconsin?
Yes — at the median salary of $135K, rent takes 14.9% of take-home pay. A 2-bedroom at the HUD Fair Market Rent runs $1,202/month. That stays under the 30% guideline most financial planners use.
What’s the entry-level salary for sales managers in Wisconsin?
The 10th-percentile wage — what new sales managers typically earn — is $76K/year. Take-home on that works out to about $4,580/month. At HUD’s $1,202/month FMR, rent would take 26% of that take-home — manageable on an entry-level income.
Is sales manager a high-paying job in Wisconsin?
Pay here is roughly in line with the national average — $135K locally vs. $148K nationally, a 9% difference.
How does Wisconsin compare to the national average for sales managers?
Wisconsin pays $135K median vs. the U.S. average of $148K — that’s -9%. After adjusting for local cost of living (RPP 94.33), the purchasing-power equivalent is $143K — below the national median.
How much do sales managers make in Wisconsin?
The median is $134,870 a year, that works out to about $65 an hour. But the range is wide: entry-level workers start around $76,330, and experienced sales managers can clear $222,110. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $135K enough to live in Wisconsin?
On that salary, you'd take home roughly $8,070/month after taxes. A 2-bedroom here rents for about $1,202/month, which eats 14.9% of your paycheck. That's under the 30% guideline most financial planners use, so the numbers work.
How far does a sales managers salary go in Wisconsin?
Wisconsin has a Regional Price Parity of 94.33 (100 is the national average). That's below average, your money stretches further here than the raw salary number suggests. After cost-of-living adjustment, the median sales managers salary is worth about $142,977 in national-average purchasing power.
Where do sales managers get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.