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COL-adjusted ranking

Best Cities for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel by Take-Home Pay

The cities that pay Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel the most on paper aren't usually the best deals once rent and prices are factored in. San Jose-Sunnyvale-Santa Clara ranks first with a COL-adjusted equivalent of $105,515/year, better purchasing power than San Jose-Sunnyvale-Santa Clara's higher nominal pay of $116,510. The table below uses BLS OEWS May 2025 salary data and BEA Regional Price Parities.

Highest nominal pay

#1 San Jose-Sunnyvale-Santa Clara$116,510
#2 Boulder$99,990
#3 San Francisco-Oakland-Fremont$96,960

Best purchasing power

#1 San Jose-Sunnyvale-Santa Clara$105,515
#2 Boulder$95,048
#3 Lawrence$86,891

Top 25 metros by purchasing power

Ranked by COL-adjusted salary. Metros with fewer than 100 employed sales representatives of services, except advertising, insurance, financial services, and travel excluded.

Rank
Metro
Nominal
COL-adj.
#1
$116,510
$105,515
#2
Boulder
24% rent burden
$99,990
$95,048
#3
Lawrence
19% rent burden
$78,410
$86,891
#4
Midland
27% rent burden
$80,460
$84,005
#5
$96,960
$83,868
#6
Pittsfield
27% rent burden
$79,530
$83,619
#7
$93,750
$83,289
#8
Albany
18% rent burden
$72,020
$82,149
#9
Pueblo
20% rent burden
$74,210
$80,874
#10
$79,680
$78,930
#11
$78,950
$78,903
#12
Odessa
25% rent burden
$73,350
$78,115
#13
$83,420
$77,048
#14
$76,990
$76,760
#15
Waterbury-Shelton
27% rent burden
$76,550
$76,719
#16
Fort Collins-Loveland
27% rent burden
$77,320
$76,456
#17
$80,650
$76,243
#18
Buffalo-Cheektowaga
23% rent burden
$73,070
$76,242
#19
Cedar Rapids
19% rent burden
$67,360
$75,719
#20
Worcester
32% rent burden
$77,380
$75,478
#21
Greeley
26% rent burden
$75,590
$75,454
#22
Colorado Springs
23% rent burden
$75,830
$75,295
#23
Trenton-Princeton
35% rent burden
$77,490
$75,102
#24
Ann Arbor
29% rent burden
$75,310
$74,653
#25
$74,710
$74,531

COL-adjusted = nominal salary divided by (BEA RPP divided by 100). Rent burden = annual 2BR FMR as % of nominal salary. Sources: BLS OEWS May 2025, BEA Regional Price Parities, HUD Fair Market Rents.

Common questions

What does "COL-adjusted pay" mean for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel?

COL-adjusted pay divides the BLS median salary by the BEA Regional Price Parity index (100 = national average). A salary of $116,510 in a city with RPP 120 has the same purchasing power as $97,092 at national average prices.

Why doesn't New York or San Francisco top this list?

Both cities pay above-average salaries, but rent and everyday costs eat most of that premium. A sales representatives of services, except advertising, insurance, financial services, and travel in New York might earn 30% more but pay 60-80% more in rent. The net result is often less purchasing power than mid-cost metros.

How is purchasing power calculated?

Purchasing power equals nominal median salary divided by (BEA RPP divided by 100). BEA's Regional Price Parities measure relative price levels across metro areas, updated annually from the National Income and Product Accounts.

What's the most affordable metro for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel?

Albany has one of the lowest rent burdens for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in this dataset. HUD FMR for a 2-bedroom is $1,103/month, with a median salary of $72,020.

Where do Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel get paid the most in nominal terms?

San Jose-Sunnyvale-Santa Clara pays the highest nominal median salary at $116,510/year, per BLS OEWS May 2025. But check the COL-adjusted column before accepting any relocation offer.

National salary breakdown for Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and TravelView →How to become a sales representatives of services, except advertising, insurance, financial services, and travelGuide →Compare two cities side by sideCompare →