Market Research Analysts and Marketing Specialists Salary
The median pay for a market research analysts and marketing specialists in Louisiana is $59,690/year ($28.7/hour), per BLS data. The range runs from $32K at the entry level to $112K for experienced workers. Cost of living is below average (RPP 87.28), which stretches that salary to about $68,389 in buying power. A 2-bedroom apartment runs $1,191/month, about 30.4% of take-home, which is tight.
Statewide average. Salary and cost of living vary significantly across Louisiana. Jump to a metro for precise data:
So what does $60K get you in Louisiana?
About market research analysts and marketing specialists
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What this looks like in Louisiana
Pay for market research analysts and marketing specialists in Louisiana runs about 24% below the U.S. median of $79K. Rent runs $1,191/month for a 2-bedroom (HUD FMR), taking 29.7% of the median take-home. That's within the 30% rule, though not by much. Regional Price Parity sits at 87.28 (national = 100), meaning everyday costs run about 13% cheaper here. Your dollar stretches further than the headline salary suggests. Use the affordability calculator above to model your specific situation.
Compensation breakdown
Annual earnings by percentile, Louisiana
Entry-level market research analysts and marketing specialists (10th percentile) start around $32K. Mid-career wages sit at $60K. Top earners bring in $112K or more, a $79K spread from bottom to top.
Market Research Analysts and Marketing Specialists salary by metro in Louisiana
9 metro areas with BLS data, ranked by median pay
| Metro area | Median salary | vs. state | Employment |
|---|---|---|---|
| New Orleans-Metairie | $66K | +10% | 1,580 |
| Baton Rouge | $60K | -0% | 1,260 |
| Houma-Bayou Cane-Thibodaux | $59K | -1% | 160 |
| Lafayette | $57K | -5% | 420 |
| Alexandria | $54K | -10% | 140 |
| Shreveport-Bossier City | $53K | -11% | 390 |
| Monroe | $52K | -13% | 180 |
| Hammond | $52K | -14% | 100 |
| Lake Charles | $51K | -14% | 160 |
Compare to other states
Track market research analysts and marketing specialists salary changes
BLS updates this data quarterly. We'll email you when Louisiana numbers change.
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Frequently asked questions
Can a market research analysts and marketing specialist afford a 2BR apartment alone in Louisiana?
Yes — at the median salary of $60K, rent takes 29.7% of take-home pay. A 2-bedroom at the HUD Fair Market Rent runs $1,191/month. That stays under the 30% guideline most financial planners use.
What’s the entry-level salary for market research analysts and marketing specialists in Louisiana?
The 10th-percentile wage — what new market research analysts and marketing specialists typically earn — is $32K/year. Take-home on that works out to about $1,928/month. At HUD’s $1,191/month FMR, rent would take 62% of that take-home — above the 30% guideline, so a 1-bedroom or shared housing is likely necessary starting out.
Is market research analysts and marketing specialist a high-paying job in Louisiana?
Local pay runs 24% below the national median — $60K here vs. $79K nationally. Cost of living is 13% below the national average, which narrows that gap in real purchasing power.
How does Louisiana compare to the national average for market research analysts and marketing specialists?
Louisiana pays $60K median vs. the U.S. average of $79K — that’s -24%. After adjusting for local cost of living (RPP 87.28), the purchasing-power equivalent is $68K — below the national median.
How much do market research analysts and marketing specialists make in Louisiana?
The median is $59,690 a year, that works out to about $29 an hour. But the range is wide: entry-level workers start around $32,130, and experienced market research analysts and marketing specialists can clear $111,550. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $60K enough to live in Louisiana?
On that salary, you'd take home roughly $4,004/month after taxes. A 2-bedroom here rents for about $1,191/month, which eats 29.7% of your paycheck. That's under the 30% guideline most financial planners use, so the numbers work.
How far does a market research analysts and marketing specialists salary go in Louisiana?
Louisiana has a Regional Price Parity of 87.28 (100 is the national average). That's below average, your money stretches further here than the raw salary number suggests. After cost-of-living adjustment, the median market research analysts and marketing specialists salary is worth about $68,389 in national-average purchasing power.
Where do market research analysts and marketing specialists get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.