Marketing Managers Salary
The median pay for a marketing managers in Worcester, MA is $199,280/year ($95.81/hour), per BLS data. The range runs from $100K at the entry level to $284K for experienced workers. Adjusted for local prices (RPP 102.52), that's roughly $194,382 in purchasing power. Rent on a 2-bedroom averages $2,056/month, or 17.5% of estimated take-home pay.
So what does $199K get you in Worcester?
Groceries, utilities, transportation, and healthcare scaled from national averages by Worcester’s Regional Price Parity (102.52). Rent from HUD Fair Market Rents. Taxes estimated for single filer, standard deduction. * Healthcare is the employee-paid share only (premiums + out-of-pocket). Actual costs vary by coverage type: employer-sponsored, ACA marketplace, or uninsured.
About marketing managers
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What this looks like in Worcester
Worcester sits well above the national pay line for marketing managers, local pay runs about 19% higher than the U.S. median of $167K. Housing is manageable: a 2-bedroom at the HUD median costs $2,056/month, 17.8% of take-home, well inside the 30% guideline. Cost of living (RPP 102.52) is near the national average, so spending patterns here track the typical American budget fairly closely. Combined with manageable housing costs, Worcester offers a genuinely strong financial position for marketing managerss at the median.
Compared to nearby metros
Median pay for marketing managers in metros near Worcester, adjusted for local cost of living.
| Metro | Median pay | COL-adjusted |
|---|---|---|
| Boston-Cambridge-Newton | $214K | $198K |
| Springfield | $181K | $188K |
| Amherst Town-Northampton | $161K | $161K |
| Barnstable Town | $157K | $160K |
COL-adjusted = median salary ÷ (BEA Regional Price Parity ÷ 100). Expresses purchasing power in national-average dollars.
Compensation breakdown
Annual earnings by percentile, Worcester, MA
Entry-level marketing managers (10th percentile) start around $100K. Mid-career wages sit at $199K. Top earners bring in $284K or more, a $185K spread from bottom to top.
Marketing Managers pay across states
Median income ranked highest to lowest, compared to the national figure
View Marketing Managers salary in all states
| State | Median salary | vs. national | Employment |
|---|---|---|---|
| Massachusetts | $212K | +27% | 14,270 |
| California | $194K | +16% | 54,660 |
| Virginia | $188K | +13% | 6,890 |
| Colorado | $183K | +10% | 6,010 |
| New York | $181K | +9% | 54,000 |
| New Jersey | $180K | +8% | 13,510 |
| District of Columbia | $177K | +6% | 3,470 |
| Minnesota | $173K | +4% | 8,500 |
| Washington | $172K | +3% | 8,880 |
| Connecticut | $169K | +1% | 5,800 |
| South Dakota | $168K | +1% | 220 |
| Montana | $166K | -1% | N/A |
| North Carolina | $165K | -1% | 10,790 |
| Illinois | $163K | -2% | 21,140 |
| Wyoming | $162K | -3% | 100 |
| Oregon | $162K | -3% | 4,960 |
| Georgia | $161K | -4% | 8,510 |
| Kansas | $155K | -7% | 1,570 |
| Maryland | $154K | -8% | 6,510 |
| Pennsylvania | $151K | -10% | 13,840 |
| Texas | $148K | -11% | 44,680 |
| South Carolina | $143K | -14% | 3,760 |
| New Hampshire | $143K | -14% | 1,460 |
| Florida | $143K | -14% | 24,820 |
| Idaho | $142K | -15% | 1,320 |
| Utah | $140K | -16% | 6,100 |
| Michigan | $139K | -17% | 6,620 |
| Arkansas | $137K | -18% | 1,860 |
| Indiana | $136K | -18% | 3,350 |
| Maine | $135K | -19% | 1,320 |
| Wisconsin | $134K | -20% | 4,890 |
| Ohio | $132K | -21% | 10,620 |
| Arizona | $132K | -21% | 4,870 |
| Tennessee | $132K | -21% | 7,730 |
| Iowa | $131K | -21% | 2,210 |
| Missouri | $131K | -22% | 6,550 |
| Kentucky | $129K | -23% | 1,930 |
| Oklahoma | $127K | -24% | 1,420 |
| North Dakota | $126K | -25% | 180 |
| New Mexico | $123K | -26% | 800 |
| Louisiana | $121K | -28% | 940 |
| Alabama | $120K | -28% | 1,540 |
| Hawaii | $118K | -29% | 570 |
| Alaska | $116K | -30% | 240 |
| Nebraska | $111K | -34% | 1,910 |
| Nevada | $108K | -36% | 3,430 |
| Mississippi | $101K | -39% | 770 |
| West Virginia | $99K | -41% | 300 |
Showing 1–10 of 48 states with published data
BLS does not publish data for every state when sample sizes are too small
Track marketing managers salary changes
BLS updates this data quarterly. We'll email you when Worcester numbers change.
Related careers in Management
Frequently asked questions
Can a marketing manager afford a 2BR apartment alone in Worcester?
Yes — at the median salary of $199K, rent takes 17.8% of take-home pay. A 2-bedroom at the HUD Fair Market Rent runs $2,056/month. That stays under the 30% guideline most financial planners use.
What’s the entry-level salary for marketing managers in Worcester?
The 10th-percentile wage — what new marketing managers typically earn — is $100K/year. Take-home on that works out to about $5,977/month. At HUD’s $2,056/month FMR, rent would take 34% of that take-home — above the 30% guideline, so a 1-bedroom or shared housing is likely necessary starting out.
Is marketing manager a high-paying job in Worcester?
Local pay is 19% above the national median — $199K here vs. $167K nationally.
How does Worcester compare to the national average for marketing managers?
Worcester pays $199K median vs. the U.S. average of $167K — that’s +19%. After adjusting for local cost of living (RPP 102.52), the purchasing-power equivalent is $194K — still ahead of the national median.
How much do marketing managers make in Worcester, MA?
The median is $199,280 a year, that works out to about $96 an hour. But the range is wide: entry-level workers start around $99,620, and experienced marketing managers can clear $284,350. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $199K enough to live in Worcester?
On that salary, you'd take home roughly $11,536/month after taxes. A 2-bedroom here rents for about $2,056/month, which eats 17.8% of your paycheck. That's under the 30% guideline most financial planners use, so the numbers work.
How far does a marketing managers salary go in Worcester?
Worcester has a Regional Price Parity of 102.52 (100 is the national average). Prices are above average here, so your dollar buys less than the same salary would in a cheaper metro. After cost-of-living adjustment, the median marketing managers salary is worth about $194,382 in national-average purchasing power.
Where do marketing managers get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.