Market Research Analysts and Marketing Specialists Salary
The median pay for a market research analysts and marketing specialists in Deltona-Daytona Beach-Ormond Beach, FL is $67,020/year ($32.22/hour), per BLS data. The range runs from $41K at the entry level to $121K for experienced workers. Adjusted for local prices (RPP 99.37), that's roughly $67,445 in purchasing power. A 2-bedroom apartment runs $1,700/month, about 36.5% of take-home, which is tight.
So what does $67K get you in Deltona-Daytona Beach-Ormond Beach?
Groceries, utilities, transportation, and healthcare scaled from national averages by Deltona-Daytona Beach-Ormond Beach’s Regional Price Parity (99.37). Rent from HUD Fair Market Rents. Taxes estimated for single filer, standard deduction. * Healthcare is the employee-paid share only (premiums + out-of-pocket). Actual costs vary by coverage type: employer-sponsored, ACA marketplace, or uninsured.
About market research analysts and marketing specialists
Sponsored links, AffordMap may earn a commission at no cost to you. Learn more
What this looks like in Deltona-Daytona Beach-Ormond Beach
Pay for market research analysts and marketing specialists in Deltona-Daytona Beach-Ormond Beach runs about 15% below the U.S. median of $79K. The catch: housing math doesn't keep up. A 2-bedroom at the HUD median rents for $1,700/month, which is 36.7% of the median worker's take-home, past the 30% guideline most planners use. Cost of living (RPP 99.37) is near the national average, so spending patterns here track the typical American budget fairly closely. That combination, below-market pay with high housing costs, makes this a financially demanding market for market research analysts and marketing specialistss.
Compared to nearby metros
Median pay for market research analysts and marketing specialists in metros near Deltona-Daytona Beach-Ormond Beach, adjusted for local cost of living.
| Metro | Median pay | COL-adjusted |
|---|---|---|
| Miami-Fort Lauderdale-West Palm Beach | $79K | $69K |
| Orlando-Kissimmee-Sanford | $73K | $72K |
| Tampa-St. Petersburg-Clearwater | $75K | $75K |
| Jacksonville | $77K | $77K |
COL-adjusted = median salary ÷ (BEA Regional Price Parity ÷ 100). Expresses purchasing power in national-average dollars.
Compensation breakdown
Annual earnings by percentile, Deltona-Daytona Beach-Ormond Beach, FL
Entry-level market research analysts and marketing specialists (10th percentile) start around $41K. Mid-career wages sit at $67K. Top earners bring in $121K or more, a $79K spread from bottom to top.
Market Research Analysts and Marketing Specialists pay across states
Median income ranked highest to lowest, compared to the national figure
View Market Research Analysts and Marketing Specialists salary in all states
| State | Median salary | vs. national | Employment |
|---|---|---|---|
| Massachusetts | $102K | +29% | 39,710 |
| Delaware | $101K | +29% | 3,570 |
| New York | $99K | +25% | 80,500 |
| District of Columbia | $98K | +25% | 6,340 |
| Washington | $95K | +21% | 24,460 |
| California | $95K | +20% | 119,070 |
| Colorado | $93K | +18% | 27,880 |
| New Jersey | $88K | +12% | 22,990 |
| Minnesota | $88K | +11% | 21,280 |
| Rhode Island | $86K | +9% | 3,210 |
| Oregon | $79K | +0% | 11,310 |
| Illinois | $79K | +0% | 40,560 |
| North Carolina | $78K | -0% | 30,700 |
| Connecticut | $78K | -1% | 9,930 |
| Virginia | $77K | -2% | 25,610 |
| Maryland | $76K | -3% | 13,570 |
| Georgia | $76K | -4% | 27,810 |
| Florida | $75K | -4% | 60,770 |
| Vermont | $75K | -5% | 860 |
| Ohio | $73K | -8% | 27,370 |
| Texas | $73K | -8% | 63,350 |
| Maine | $72K | -9% | 2,390 |
| Arizona | $72K | -9% | 15,850 |
| Nevada | $72K | -9% | 5,780 |
| Kansas | $70K | -11% | 8,090 |
| Missouri | $70K | -11% | 14,890 |
| Tennessee | $70K | -11% | 13,040 |
| South Carolina | $69K | -12% | 11,920 |
| Pennsylvania | $69K | -13% | 31,040 |
| Montana | $68K | -14% | 1,460 |
| Michigan | $67K | -15% | 24,220 |
| Alaska | $67K | -15% | 570 |
| Iowa | $66K | -16% | 8,880 |
| Arkansas | $65K | -17% | 6,250 |
| Wisconsin | $65K | -18% | 15,600 |
| New Hampshire | $65K | -18% | 4,200 |
| Indiana | $64K | -19% | 14,400 |
| South Dakota | $63K | -19% | 1,530 |
| Utah | $63K | -20% | 14,510 |
| New Mexico | $62K | -21% | 1,610 |
| Oklahoma | $62K | -21% | 6,620 |
| North Dakota | $62K | -22% | 1,550 |
| Kentucky | $61K | -22% | 6,290 |
| Wyoming | $61K | -23% | 850 |
| Idaho | $61K | -23% | 3,780 |
| Nebraska | $60K | -24% | 3,780 |
| Louisiana | $60K | -24% | 5,360 |
| Alabama | $60K | -24% | 8,390 |
| Hawaii | $59K | -25% | 1,610 |
| Mississippi | $57K | -28% | 2,620 |
| West Virginia | $52K | -34% | 1,650 |
Showing 1–10 of 51 (all 50 states + DC)
Track market research analysts and marketing specialists salary changes
BLS updates this data quarterly. We'll email you when Deltona-Daytona Beach-Ormond Beach numbers change.
Related careers in Business & Finance
Frequently asked questions
Can a market research analysts and marketing specialist afford a 2BR apartment alone in Deltona-Daytona Beach-Ormond Beach?
It’s a stretch — at the median salary of $67K, rent takes 36.7% of take-home pay. A 2-bedroom at the HUD Fair Market Rent runs $1,700/month. The 30% guideline puts the comfortable ceiling at roughly $1,400/month in rent — so roommates or a 1-bedroom would ease the math significantly.
What’s the entry-level salary for market research analysts and marketing specialists in Deltona-Daytona Beach-Ormond Beach?
The 10th-percentile wage — what new market research analysts and marketing specialists typically earn — is $41K/year. Take-home on that works out to about $2,487/month. At HUD’s $1,700/month FMR, rent would take 68% of that take-home — above the 30% guideline, so a 1-bedroom or shared housing is likely necessary starting out.
Is market research analysts and marketing specialist a high-paying job in Deltona-Daytona Beach-Ormond Beach?
Local pay runs 15% below the national median — $67K here vs. $79K nationally.
How does Deltona-Daytona Beach-Ormond Beach compare to the national average for market research analysts and marketing specialists?
Deltona-Daytona Beach-Ormond Beach pays $67K median vs. the U.S. average of $79K — that’s -15%. After adjusting for local cost of living (RPP 99.37), the purchasing-power equivalent is $67K — below the national median.
How much do market research analysts and marketing specialists make in Deltona-Daytona Beach-Ormond Beach, FL?
The median is $67,020 a year, that works out to about $32 an hour. But the range is wide: entry-level workers start around $41,450, and experienced market research analysts and marketing specialists can clear $120,920. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $67K enough to live in Deltona-Daytona Beach-Ormond Beach?
On that salary, you'd take home roughly $4,628/month after taxes. A 2-bedroom here rents for about $1,700/month, which eats 36.7% of your paycheck. That's above the 30% rule of thumb, housing will be a stretch at the median salary, though you can manage with roommates or a smaller place.
How far does a market research analysts and marketing specialists salary go in Deltona-Daytona Beach-Ormond Beach?
Deltona-Daytona Beach-Ormond Beach has a Regional Price Parity of 99.37 (100 is the national average). That's below average, your money stretches further here than the raw salary number suggests. After cost-of-living adjustment, the median market research analysts and marketing specialists salary is worth about $67,445 in national-average purchasing power.
Where do market research analysts and marketing specialists get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.