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Market Research Analysts and Marketing Specialists Salary

in Ogden, UT

The median pay for a market research analysts and marketing specialists in Ogden, UT is $59,140/year ($28.44/hour), per BLS data. The range runs from $36K at the entry level to $102K for experienced workers. Adjusted for local prices (RPP 100.35), that's roughly $58,934 in purchasing power. A 2-bedroom apartment runs $1,614/month, about 41.5% of take-home, which is tight.

$59K
Median annual
$28.44/hr
Hourly rate
$36K
Entry level (10th %)
$102K
Senior level (90th %)

So what does $59K get you in Ogden?

Estimated take-home pay$3,901/mo
Rent (2BR median)-$1,614/mo
Rent as % of take-home41.4% ⚠ above 30% guideline
Groceries-$393/mo
Utilities-$197/mo
Transportation-$345/mo
Healthcare *-$229/mo
Left over$1,123/mo

Groceries, utilities, transportation, and healthcare scaled from national averages by Ogden’s Regional Price Parity (100.35). Rent from HUD Fair Market Rents. Taxes estimated for single filer, standard deduction. * Healthcare is the employee-paid share only (premiums + out-of-pocket). Actual costs vary by coverage type: employer-sponsored, ACA marketplace, or uninsured.

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About market research analysts and marketing specialists

Education: Bachelor's degree
U.S. employed: 899,580
Ogden, UT employed: 1,380
Category: Business & Finance

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What this looks like in Ogden

Pay for market research analysts and marketing specialists in Ogden runs about 25% below the U.S. median of $79K. The catch: housing math doesn't keep up. A 2-bedroom at the HUD median rents for $1,614/month, which is 41.4% of the median worker's take-home, past the 30% guideline most planners use. Cost of living (RPP 100.35) is near the national average, so spending patterns here track the typical American budget fairly closely. That combination, below-market pay with high housing costs, makes this a financially demanding market for market research analysts and marketing specialistss.

Compared to nearby metros

Median pay for market research analysts and marketing specialists in metros near Ogden, adjusted for local cost of living.

MetroMedian payCOL-adjusted
Salt Lake City-Murray$65K$64K
Provo-Orem-Lehi$63K$64K
St. George$58K$60K
Logan$62K$64K

COL-adjusted = median salary ÷ (BEA Regional Price Parity ÷ 100). Expresses purchasing power in national-average dollars.

Compensation breakdown

Annual earnings by percentile, Ogden, UT

Bar chart showing Market Research Analysts and Marketing Specialists salary percentiles in Ogden, UT: 10th percentile $36,110, 25th percentile $46,450, median $59,140, 75th percentile $78,190, 90th percentile $102,170. Source: Bureau of Labor Statistics.10th$36K25th$46KMedian$59K75th$78K90th$102K
Bar chart showing Market Research Analysts and Marketing Specialists salary percentiles in Ogden, UT: 10th percentile $36,110, 25th percentile $46,450, median $59,140, 75th percentile $78,190, 90th percentile $102,170. Source: Bureau of Labor Statistics.

Entry-level market research analysts and marketing specialists (10th percentile) start around $36K. Mid-career wages sit at $59K. Top earners bring in $102K or more, a $66K spread from bottom to top.

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Market Research Analysts and Marketing Specialists pay across states

Median income ranked highest to lowest, compared to the national figure

View Market Research Analysts and Marketing Specialists salary in all states
StateMedian salaryvs. nationalEmployment
Massachusetts$102K+29%39,710
Delaware$101K+29%3,570
New York$99K+25%80,500
District of Columbia$98K+25%6,340
Washington$95K+21%24,460
California$95K+20%119,070
Colorado$93K+18%27,880
New Jersey$88K+12%22,990
Minnesota$88K+11%21,280
Rhode Island$86K+9%3,210
Oregon$79K+0%11,310
Illinois$79K+0%40,560
North Carolina$78K-0%30,700
Connecticut$78K-1%9,930
Virginia$77K-2%25,610
Maryland$76K-3%13,570
Georgia$76K-4%27,810
Florida$75K-4%60,770
Vermont$75K-5%860
Ohio$73K-8%27,370
Texas$73K-8%63,350
Maine$72K-9%2,390
Arizona$72K-9%15,850
Nevada$72K-9%5,780
Kansas$70K-11%8,090
Missouri$70K-11%14,890
Tennessee$70K-11%13,040
South Carolina$69K-12%11,920
Pennsylvania$69K-13%31,040
Montana$68K-14%1,460
Michigan$67K-15%24,220
Alaska$67K-15%570
Iowa$66K-16%8,880
Arkansas$65K-17%6,250
Wisconsin$65K-18%15,600
New Hampshire$65K-18%4,200
Indiana$64K-19%14,400
South Dakota$63K-19%1,530
Utah$63K-20%14,510
New Mexico$62K-21%1,610
Oklahoma$62K-21%6,620
North Dakota$62K-22%1,550
Kentucky$61K-22%6,290
Wyoming$61K-23%850
Idaho$61K-23%3,780
Nebraska$60K-24%3,780
Louisiana$60K-24%5,360
Alabama$60K-24%8,390
Hawaii$59K-25%1,610
Mississippi$57K-28%2,620
West Virginia$52K-34%1,650
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Showing 1–10 of 51 (all 50 states + DC)

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BLS updates this data quarterly. We'll email you when Ogden numbers change.

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Frequently asked questions

Can a market research analysts and marketing specialist afford a 2BR apartment alone in Ogden?

It’s a stretch — at the median salary of $59K, rent takes 41.4% of take-home pay. A 2-bedroom at the HUD Fair Market Rent runs $1,614/month. The 30% guideline puts the comfortable ceiling at roughly $1,200/month in rent — so roommates or a 1-bedroom would ease the math significantly.

What’s the entry-level salary for market research analysts and marketing specialists in Ogden?

The 10th-percentile wage — what new market research analysts and marketing specialists typically earn — is $36K/year. Take-home on that works out to about $2,167/month. At HUD’s $1,614/month FMR, rent would take 74% of that take-home — above the 30% guideline, so a 1-bedroom or shared housing is likely necessary starting out.

Is market research analysts and marketing specialist a high-paying job in Ogden?

Local pay runs 25% below the national median — $59K here vs. $79K nationally.

How does Ogden compare to the national average for market research analysts and marketing specialists?

Ogden pays $59K median vs. the U.S. average of $79K — that’s -25%. After adjusting for local cost of living (RPP 100.35), the purchasing-power equivalent is $59K — below the national median.

How much do market research analysts and marketing specialists make in Ogden, UT?

The median is $59,140 a year, that works out to about $28 an hour. But the range is wide: entry-level workers start around $36,110, and experienced market research analysts and marketing specialists can clear $102,170. These are BLS numbers, based on employer-reported data, not self-reported surveys.

Is $59K enough to live in Ogden?

On that salary, you'd take home roughly $3,901/month after taxes. A 2-bedroom here rents for about $1,614/month, which eats 41.4% of your paycheck. That's above the 30% rule of thumb, housing will be a stretch at the median salary, though you can manage with roommates or a smaller place.

How far does a market research analysts and marketing specialists salary go in Ogden?

Ogden has a Regional Price Parity of 100.35 (100 is the national average). Prices are above average here, so your dollar buys less than the same salary would in a cheaper metro. After cost-of-living adjustment, the median market research analysts and marketing specialists salary is worth about $58,934 in national-average purchasing power.

Where do market research analysts and marketing specialists get paid the most?

The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.

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