Market Research Analysts and Marketing Specialists Salary
The median pay for a market research analysts and marketing specialists in San Juan-Bayamon-Caguas, PR is $41,200/year ($19.81/hour), per BLS data. The range runs from $26K at the entry level to $76K for experienced workers. Adjusted for local prices (RPP 100), that's roughly $41,200 in purchasing power. Rent on a 2-bedroom averages $663/month, or 23.4% of estimated take-home pay.
So what does $41K get you in San Juan-Bayamon-Caguas?
Groceries, utilities, transportation, and healthcare scaled from national averages by San Juan-Bayamon-Caguas’s Regional Price Parity (100). Rent from HUD Fair Market Rents. Taxes estimated for single filer, standard deduction. * Healthcare is the employee-paid share only (premiums + out-of-pocket). Actual costs vary by coverage type: employer-sponsored, ACA marketplace, or uninsured.
About market research analysts and marketing specialists
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What this looks like in San Juan-Bayamon-Caguas
Pay for market research analysts and marketing specialists in San Juan-Bayamon-Caguas runs about 48% below the U.S. median of $79K. Housing is manageable: a 2-bedroom at the HUD median costs $663/month, 22.6% of take-home, well inside the 30% guideline. Cost of living (RPP 100) is near the national average, so spending patterns here track the typical American budget fairly closely. Lower pay, lower costs, San Juan-Bayamon-Caguas can be a reasonable trade-off for market research analysts and marketing specialistss who value affordability over top-dollar markets.
Compared to nearby metros
Median pay for market research analysts and marketing specialists in metros near San Juan-Bayamon-Caguas, adjusted for local cost of living.
COL-adjusted = median salary ÷ (BEA Regional Price Parity ÷ 100). Expresses purchasing power in national-average dollars.
Compensation breakdown
Annual earnings by percentile, San Juan-Bayamon-Caguas, PR
Entry-level market research analysts and marketing specialists (10th percentile) start around $26K. Mid-career wages sit at $41K. Top earners bring in $76K or more, a $50K spread from bottom to top.
Market Research Analysts and Marketing Specialists pay across states
Median income ranked highest to lowest, compared to the national figure
View Market Research Analysts and Marketing Specialists salary in all states
| State | Median salary | vs. national | Employment |
|---|---|---|---|
| Massachusetts | $102K | +29% | 39,710 |
| Delaware | $101K | +29% | 3,570 |
| New York | $99K | +25% | 80,500 |
| District of Columbia | $98K | +25% | 6,340 |
| Washington | $95K | +21% | 24,460 |
| California | $95K | +20% | 119,070 |
| Colorado | $93K | +18% | 27,880 |
| New Jersey | $88K | +12% | 22,990 |
| Minnesota | $88K | +11% | 21,280 |
| Rhode Island | $86K | +9% | 3,210 |
| Oregon | $79K | +0% | 11,310 |
| Illinois | $79K | +0% | 40,560 |
| North Carolina | $78K | -0% | 30,700 |
| Connecticut | $78K | -1% | 9,930 |
| Virginia | $77K | -2% | 25,610 |
| Maryland | $76K | -3% | 13,570 |
| Georgia | $76K | -4% | 27,810 |
| Florida | $75K | -4% | 60,770 |
| Vermont | $75K | -5% | 860 |
| Ohio | $73K | -8% | 27,370 |
| Texas | $73K | -8% | 63,350 |
| Maine | $72K | -9% | 2,390 |
| Arizona | $72K | -9% | 15,850 |
| Nevada | $72K | -9% | 5,780 |
| Kansas | $70K | -11% | 8,090 |
| Missouri | $70K | -11% | 14,890 |
| Tennessee | $70K | -11% | 13,040 |
| South Carolina | $69K | -12% | 11,920 |
| Pennsylvania | $69K | -13% | 31,040 |
| Montana | $68K | -14% | 1,460 |
| Michigan | $67K | -15% | 24,220 |
| Alaska | $67K | -15% | 570 |
| Iowa | $66K | -16% | 8,880 |
| Arkansas | $65K | -17% | 6,250 |
| Wisconsin | $65K | -18% | 15,600 |
| New Hampshire | $65K | -18% | 4,200 |
| Indiana | $64K | -19% | 14,400 |
| South Dakota | $63K | -19% | 1,530 |
| Utah | $63K | -20% | 14,510 |
| New Mexico | $62K | -21% | 1,610 |
| Oklahoma | $62K | -21% | 6,620 |
| North Dakota | $62K | -22% | 1,550 |
| Kentucky | $61K | -22% | 6,290 |
| Wyoming | $61K | -23% | 850 |
| Idaho | $61K | -23% | 3,780 |
| Nebraska | $60K | -24% | 3,780 |
| Louisiana | $60K | -24% | 5,360 |
| Alabama | $60K | -24% | 8,390 |
| Hawaii | $59K | -25% | 1,610 |
| Mississippi | $57K | -28% | 2,620 |
| West Virginia | $52K | -34% | 1,650 |
Showing 1–10 of 51 (all 50 states + DC)
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Frequently asked questions
Can a market research analysts and marketing specialist afford a 2BR apartment alone in San Juan-Bayamon-Caguas?
Yes — at the median salary of $41K, rent takes 22.6% of take-home pay. A 2-bedroom at the HUD Fair Market Rent runs $663/month. That stays under the 30% guideline most financial planners use.
What’s the entry-level salary for market research analysts and marketing specialists in San Juan-Bayamon-Caguas?
The 10th-percentile wage — what new market research analysts and marketing specialists typically earn — is $26K/year. Take-home on that works out to about $1,555/month. At HUD’s $663/month FMR, rent would take 43% of that take-home — above the 30% guideline, so a 1-bedroom or shared housing is likely necessary starting out.
Is market research analysts and marketing specialist a high-paying job in San Juan-Bayamon-Caguas?
Local pay runs 48% below the national median — $41K here vs. $79K nationally.
How does San Juan-Bayamon-Caguas compare to the national average for market research analysts and marketing specialists?
San Juan-Bayamon-Caguas pays $41K median vs. the U.S. average of $79K — that’s -48%. After adjusting for local cost of living (RPP 100), the purchasing-power equivalent is $41K — below the national median.
How much do market research analysts and marketing specialists make in San Juan-Bayamon-Caguas, PR?
The median is $41,200 a year, that works out to about $20 an hour. But the range is wide: entry-level workers start around $25,920, and experienced market research analysts and marketing specialists can clear $75,500. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $41K enough to live in San Juan-Bayamon-Caguas?
On that salary, you'd take home roughly $2,929/month after taxes. A 2-bedroom here rents for about $663/month, which eats 22.6% of your paycheck. That's under the 30% guideline most financial planners use, so the numbers work.
How far does a market research analysts and marketing specialists salary go in San Juan-Bayamon-Caguas?
San Juan-Bayamon-Caguas has a Regional Price Parity of 100 (100 is the national average). That's right at the national average. After cost-of-living adjustment, the median market research analysts and marketing specialists salary is worth about $41,200 in national-average purchasing power.
Where do market research analysts and marketing specialists get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.