Market Research Analysts and Marketing Specialists Salary in Trenton-Princeton, NJ
The median pay for a market research analysts and marketing specialists in Trenton-Princeton, NJ is $84,990/year ($40.86/hour), per BLS data. The range runs from $50K at the entry level to $135K for experienced workers. Adjusted for local prices (RPP 103.18), that's roughly $82,371 in purchasing power. A 2-bedroom apartment runs $1,950/month — about 36.5% of take-home, which is tight.
AffordMap analysis of BLS Occupational Employment and Wage Statistics (latest release, May 2024)
So what does $85K get you in Trenton-Princeton?
About market research analysts and marketing specialists
Compensation breakdown
Annual earnings by percentile, Trenton-Princeton, NJ
Entry-level market research analysts and marketing specialists (10th percentile) start around $50K. Mid-career wages sit at $85K.Top earners bring in $135K or more - a $85K spread from bottom to top.
Market Research Analysts and Marketing Specialists pay across states
Median income ranked highest to lowest, compared to the national figure
| State | Median salary | vs. national | Employment |
|---|---|---|---|
| Delaware | $99K | +28% | 3,220 |
| Washington | $94K | +23% | 26,030 |
| Massachusetts | $93K | +21% | 37,320 |
| California | $93K | +21% | 108,460 |
| New York | $92K | +19% | 75,100 |
| New Jersey | $85K | +11% | 22,970 |
| District of Columbia | $83K | +8% | 5,570 |
| Oregon | $83K | +7% | 12,340 |
| Minnesota | $81K | +6% | 24,650 |
| Virginia | $80K | +4% | 24,870 |
| Rhode Island | $78K | +1% | 3,540 |
| Florida | $77K | +1% | 54,090 |
| North Carolina | $77K | +1% | 30,140 |
| Georgia | $75K | -2% | 26,000 |
| Connecticut | $75K | -2% | 9,010 |
Track market research analysts and marketing specialists salary changes
BLS updates this data quarterly. We'll email you when Trenton-Princeton numbers change.
Related careers in Business & Finance
Frequently asked questions
How much do market research analysts and marketing specialists make in Trenton-Princeton, NJ?
The median is $84,990 a year - that works out to about $40.86 an hour. The range is wide: entry-level workers start around $50,310, and experienced market research analysts and marketing specialists can clear $135,200. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $85K enough to live in Trenton-Princeton?
On that salary, you'd take home roughly $5,407/month after taxes. A 2-bedroom here rents for about $1,950/month (HUD Fair Market Rent), which eats 36.1% of your paycheck. That's above the 30% rule of thumb - housing will be a stretch at the median salary, though you can manage with roommates or a smaller place.
How far does a market research analysts and marketing specialists salary go in Trenton-Princeton?
Trenton-Princeton has a Regional Price Parity of 103.18 (100 is the national average). Prices are above average here, so your dollar buys less than the same salary would in a cheaper metro. After cost-of-living adjustment, the median market research analysts and marketing specialists salary is worth about $82,371 in national-average purchasing power.
Where do market research analysts and marketing specialists get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.