Market Research Analysts and Marketing Specialists Salary
The median pay for a market research analysts and marketing specialists in Denver-Aurora-Centennial, CO is $99,040/year ($47.62/hour), per BLS data. The range runs from $52K at the entry level to $168K for experienced workers.
So what does $99K get you in Denver-Aurora-Centennial?
About market research analysts and marketing specialists
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Compared to nearby metros
Median pay for market research analysts and marketing specialists in metros near Denver-Aurora-Centennial, adjusted for local cost of living.
| Metro | Median pay | COL-adjusted |
|---|---|---|
| Boulder | $98K | , |
| Colorado Springs | $90K | , |
| Fort Collins-Loveland | $74K | , |
| Greeley | $86K | , |
COL-adjusted = median salary ÷ (BEA Regional Price Parity ÷ 100). Expresses purchasing power in national-average dollars.
Compensation breakdown
Annual earnings by percentile, Denver-Aurora-Centennial, CO
Entry-level market research analysts and marketing specialists (10th percentile) start around $52K. Mid-career wages sit at $99K. Top earners bring in $168K or more, a $116K spread from bottom to top.
Market Research Analysts and Marketing Specialists pay across states
Median income ranked highest to lowest, compared to the national figure
View Market Research Analysts and Marketing Specialists salary in all states
| State | Median salary | vs. national | Employment |
|---|---|---|---|
| Massachusetts | $102K | +29% | 39,710 |
| Delaware | $101K | +29% | 3,570 |
| New York | $99K | +25% | 80,500 |
| District of Columbia | $98K | +25% | 6,340 |
| Washington | $95K | +21% | 24,460 |
| California | $95K | +20% | 119,070 |
| Colorado | $93K | +18% | 27,880 |
| New Jersey | $88K | +12% | 22,990 |
| Minnesota | $88K | +11% | 21,280 |
| Rhode Island | $86K | +9% | 3,210 |
| Oregon | $79K | +0% | 11,310 |
| Illinois | $79K | +0% | 40,560 |
| North Carolina | $78K | -0% | 30,700 |
| Connecticut | $78K | -1% | 9,930 |
| Virginia | $77K | -2% | 25,610 |
| Maryland | $76K | -3% | 13,570 |
| Georgia | $76K | -4% | 27,810 |
| Florida | $75K | -4% | 60,770 |
| Vermont | $75K | -5% | 860 |
| Ohio | $73K | -8% | 27,370 |
| Texas | $73K | -8% | 63,350 |
| Maine | $72K | -9% | 2,390 |
| Arizona | $72K | -9% | 15,850 |
| Nevada | $72K | -9% | 5,780 |
| Kansas | $70K | -11% | 8,090 |
| Missouri | $70K | -11% | 14,890 |
| Tennessee | $70K | -11% | 13,040 |
| South Carolina | $69K | -12% | 11,920 |
| Pennsylvania | $69K | -13% | 31,040 |
| Montana | $68K | -14% | 1,460 |
| Michigan | $67K | -15% | 24,220 |
| Alaska | $67K | -15% | 570 |
| Iowa | $66K | -16% | 8,880 |
| Arkansas | $65K | -17% | 6,250 |
| Wisconsin | $65K | -18% | 15,600 |
| New Hampshire | $65K | -18% | 4,200 |
| Indiana | $64K | -19% | 14,400 |
| South Dakota | $63K | -19% | 1,530 |
| Utah | $63K | -20% | 14,510 |
| New Mexico | $62K | -21% | 1,610 |
| Oklahoma | $62K | -21% | 6,620 |
| North Dakota | $62K | -22% | 1,550 |
| Kentucky | $61K | -22% | 6,290 |
| Wyoming | $61K | -23% | 850 |
| Idaho | $61K | -23% | 3,780 |
| Nebraska | $60K | -24% | 3,780 |
| Louisiana | $60K | -24% | 5,360 |
| Alabama | $60K | -24% | 8,390 |
| Hawaii | $59K | -25% | 1,610 |
| Mississippi | $57K | -28% | 2,620 |
| West Virginia | $52K | -34% | 1,650 |
Showing 1–10 of 51 states
Track market research analysts and marketing specialists salary changes
BLS updates this data quarterly. We'll email you when Denver-Aurora-Centennial numbers change.
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Frequently asked questions
Can a market research analysts and marketing specialist afford a 2BR apartment alone in Denver-Aurora-Centennial?
It’s a stretch — at the median salary of $99K, rent takes 33.3% of take-home pay. A 2-bedroom at the HUD Fair Market Rent runs $2,044/month. The 30% guideline puts the comfortable ceiling at roughly $1,800/month in rent — so roommates or a 1-bedroom would ease the math significantly.
What’s the entry-level salary for market research analysts and marketing specialists in Denver-Aurora-Centennial?
The 10th-percentile wage — what new market research analysts and marketing specialists typically earn — is $52K/year. Take-home on that works out to about $3,119/month.
Is market research analysts and marketing specialist a high-paying job in Denver-Aurora-Centennial?
Local pay is 26% above the national median — $99K here vs. $79K nationally.
How does Denver-Aurora-Centennial compare to the national average for market research analysts and marketing specialists?
Denver-Aurora-Centennial pays $99K median vs. the U.S. average of $79K — that’s +26%.
How much do market research analysts and marketing specialists make in Denver-Aurora-Centennial, CO?
The median is $99,040 a year, that works out to about $48 an hour. But the range is wide: entry-level workers start around $51,980, and experienced market research analysts and marketing specialists can clear $167,560. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $99K enough to live in Denver-Aurora-Centennial?
On that salary, you'd take home roughly $6,142/month after taxes. A 2-bedroom here rents for about $2,044/month, which eats 33.3% of your paycheck. That's above the 30% rule of thumb, housing will be a stretch at the median salary, though you can manage with roommates or a smaller place.
How far does a market research analysts and marketing specialists salary go in Denver-Aurora-Centennial?
Denver-Aurora-Centennial has a Regional Price Parity of 100 (100 is the national average). That's right at the national average. After cost-of-living adjustment, the median market research analysts and marketing specialists salary is worth about $99,040 in national-average purchasing power.
Where do market research analysts and marketing specialists get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.