Market Research Analysts and Marketing Specialists Salary
The median pay for a market research analysts and marketing specialists in Boulder, CO is $97,600/year ($46.93/hour), per BLS data. The range runs from $50K at the entry level to $178K for experienced workers.
So what does $98K get you in Boulder?
About market research analysts and marketing specialists
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Compared to nearby metros
Median pay for market research analysts and marketing specialists in metros near Boulder, adjusted for local cost of living.
| Metro | Median pay | COL-adjusted |
|---|---|---|
| Denver-Aurora-Centennial | $99K | , |
| Colorado Springs | $90K | , |
| Fort Collins-Loveland | $74K | , |
| Greeley | $86K | , |
COL-adjusted = median salary ÷ (BEA Regional Price Parity ÷ 100). Expresses purchasing power in national-average dollars.
Compensation breakdown
Annual earnings by percentile, Boulder, CO
Entry-level market research analysts and marketing specialists (10th percentile) start around $50K. Mid-career wages sit at $98K. Top earners bring in $178K or more, a $128K spread from bottom to top.
Market Research Analysts and Marketing Specialists pay across states
Median income ranked highest to lowest, compared to the national figure
View Market Research Analysts and Marketing Specialists salary in all states
| State | Median salary | vs. national | Employment |
|---|---|---|---|
| Massachusetts | $102K | +29% | 39,710 |
| Delaware | $101K | +29% | 3,570 |
| New York | $99K | +25% | 80,500 |
| District of Columbia | $98K | +25% | 6,340 |
| Washington | $95K | +21% | 24,460 |
| California | $95K | +20% | 119,070 |
| Colorado | $93K | +18% | 27,880 |
| New Jersey | $88K | +12% | 22,990 |
| Minnesota | $88K | +11% | 21,280 |
| Rhode Island | $86K | +9% | 3,210 |
| Oregon | $79K | +0% | 11,310 |
| Illinois | $79K | +0% | 40,560 |
| North Carolina | $78K | -0% | 30,700 |
| Connecticut | $78K | -1% | 9,930 |
| Virginia | $77K | -2% | 25,610 |
| Maryland | $76K | -3% | 13,570 |
| Georgia | $76K | -4% | 27,810 |
| Florida | $75K | -4% | 60,770 |
| Vermont | $75K | -5% | 860 |
| Ohio | $73K | -8% | 27,370 |
| Texas | $73K | -8% | 63,350 |
| Maine | $72K | -9% | 2,390 |
| Arizona | $72K | -9% | 15,850 |
| Nevada | $72K | -9% | 5,780 |
| Kansas | $70K | -11% | 8,090 |
| Missouri | $70K | -11% | 14,890 |
| Tennessee | $70K | -11% | 13,040 |
| South Carolina | $69K | -12% | 11,920 |
| Pennsylvania | $69K | -13% | 31,040 |
| Montana | $68K | -14% | 1,460 |
| Michigan | $67K | -15% | 24,220 |
| Alaska | $67K | -15% | 570 |
| Iowa | $66K | -16% | 8,880 |
| Arkansas | $65K | -17% | 6,250 |
| Wisconsin | $65K | -18% | 15,600 |
| New Hampshire | $65K | -18% | 4,200 |
| Indiana | $64K | -19% | 14,400 |
| South Dakota | $63K | -19% | 1,530 |
| Utah | $63K | -20% | 14,510 |
| New Mexico | $62K | -21% | 1,610 |
| Oklahoma | $62K | -21% | 6,620 |
| North Dakota | $62K | -22% | 1,550 |
| Kentucky | $61K | -22% | 6,290 |
| Wyoming | $61K | -23% | 850 |
| Idaho | $61K | -23% | 3,780 |
| Nebraska | $60K | -24% | 3,780 |
| Louisiana | $60K | -24% | 5,360 |
| Alabama | $60K | -24% | 8,390 |
| Hawaii | $59K | -25% | 1,610 |
| Mississippi | $57K | -28% | 2,620 |
| West Virginia | $52K | -34% | 1,650 |
Showing 1–10 of 51 states
Track market research analysts and marketing specialists salary changes
BLS updates this data quarterly. We'll email you when Boulder numbers change.
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Frequently asked questions
What’s the entry-level salary for market research analysts and marketing specialists in Boulder?
The 10th-percentile wage — what new market research analysts and marketing specialists typically earn — is $50K/year. Take-home on that works out to about $3,008/month.
Is market research analysts and marketing specialist a high-paying job in Boulder?
Local pay is 24% above the national median — $98K here vs. $79K nationally.
How does Boulder compare to the national average for market research analysts and marketing specialists?
Boulder pays $98K median vs. the U.S. average of $79K — that’s +24%.
How much do market research analysts and marketing specialists make in Boulder, CO?
The median is $97,600 a year, that works out to about $47 an hour. But the range is wide: entry-level workers start around $50,140, and experienced market research analysts and marketing specialists can clear $178,280. These are BLS numbers, based on employer-reported data, not self-reported surveys.
Is $98K enough to live in Boulder?
On that salary, you'd take home roughly $6,063/month after taxes. Rent data is not available for this area.
How far does a market research analysts and marketing specialists salary go in Boulder?
Boulder has a Regional Price Parity of 100 (100 is the national average). That's right at the national average. After cost-of-living adjustment, the median market research analysts and marketing specialists salary is worth about $97,600 in national-average purchasing power.
Where do market research analysts and marketing specialists get paid the most?
The table above ranks every state by median pay for this role. Keep in mind that the highest-paying states tend to have the highest costs of living, so the top salary doesn't always mean the most money in your pocket.